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Last updated: April 8th, 2026

This Terms and Conditions Agreement (“Agreement”) is a legal document that explains your rights and obligations as a user of CF Power Tools from GWS SNC (the “Company”).

CF Power Tools is a WordPress plugin and related online service offered by the Company through cfpowertools.com. The service is designed to help users integrate Cloudflare® Stream with WordPress, including importing and managing videos, signing video URLs, restricting domains, and viewing analytics from within WordPress, as described on the website from time to time.

By accessing or using any website with an authorised link to the Website, installing, downloading, activating, or using the CF Power Tools plugin, registering an account, or accessing or using any content, information, services, features, or resources available or enabled via the Website and related plugin functionality (collectively, the “Services”), clicking on a button or taking another action to signify your acceptance of this Agreement, you:

  1. agree to be bound by this Agreement and any future amendments and additions to this Agreement as published through the Services;

  2. represent you are of legal age in your jurisdiction of residence to form a binding contract; and

  3. represent that you have the authority to enter into this Agreement personally and, if applicable, on behalf of any company, organisation, or other legal entity on whose behalf you use the Services.

If you are using the Services on behalf of a company, agency, or other legal entity, “you” and “your” refer to that entity, and you represent and warrant that you are authorised to bind it to this Agreement.

Except as otherwise provided herein, if you do not agree to be bound by this Agreement, you may not access or use the Services.

Cloudflare® and Cloudflare® Stream are registered trademarks of Cloudflare®, Inc. WordPress is a registered trademark of the WordPress Foundation. CF Power Tools is not affiliated with, endorsed by, or sponsored by Cloudflare®, Inc. or the WordPress Foundation. Your use of Cloudflare® Stream, WordPress, and any other third-party services is subject to those providers’ own terms and policies.

1. Registration as a user; application of terms to you; your account

You become a user of Services (“User”) by completing the registration of an account for Services (“Account”). This Agreement takes effect as soon as you indicate your acceptance of these terms.

You may not become a User if you are under the age of 18. Services are not intended for persons under 18 and the Company will not knowingly collect personal information from persons under the age of 18.

When registering an Account, you agree to provide only true, accurate, current, and complete information requested by the registration form (the “Registration Data”) and to promptly update the Registration Data thereafter as necessary. The Registration Data may include personally identifiable information such as your email address, name, phone number, postal address, personal data relating directly or indirectly to you, practicable for the identity of you, and other information. Your submission of Registration Data through the Services is governed by Company’s Privacy Policy (the “Privacy Policy”), which users are strongly advised and required to read before using the Services.

You represent that you are not barred from using the Services under any applicable law and that you will be responsible for all activities that occur under your Account.

You agree to monitor your Account to restrict its use by minors and other unauthorized users and agree not to share your Account or password with anyone. If you are an agency, development shop, or other organization, authorised employees and contractors within your organization may access the Account solely on your behalf, and you remain fully responsible for their acts and omissions.

You further agree to notify the Company immediately of any unauthorized use of your password or any other breach of the security of your Account and to exit from your Account at the end of each session.

In addition to your website account credentials, you are solely responsible for maintaining the confidentiality and security of any WordPress administrator credentials, Cloudflare® account credentials, API keys, access tokens, or similar secrets used in connection with the Services. If you believe any such credentials have been compromised, you must rotate or revoke them without delay and notify the Company where relevant.

You agree not to create an Account using a false identity or alias or if you previously have been banned from using any of the Services. You further agree that you will not maintain more than one Account for the same Company service at any given time. The Company reserves the right to remove or reclaim any usernames at any time and for any reason. You acknowledge and agree that you have no ownership or other property interest in your Account and that all rights in and to your Account are owned by and inure to the benefit of the Company.

A. Contracting Party

For any interaction with Services, your contractual relationship is with the Company. Except as otherwise indicated at the time of the transaction, any transactions you make on Services are being made from the Company.

The Company should ensure that its full registered office, company registration number, and VAT information are displayed either in these Terms or in the legal notice / contact information made available through the website.

B. Subscriptions; Content and Services

As a User, you may obtain access to certain services, software, and content available to Users.

For CF Power Tools, “Content and Services” includes the CF Power Tools WordPress plugin, related documentation, support resources, updates, license management functions, and any other software, content, and services made available through the website. The service is not a standalone video-hosting platform; rather, it connects your WordPress website to your own Cloudflare® Stream account and related third-party services.

The rights to access and/or use any Content and Services accessible through Services are referred to in this Agreement as “Subscriptions”.

Each Subscription allows you to access particular Content and Services. Some Subscriptions may impose additional terms specific to that Subscription (“Subscription Terms”). The Subscription Terms and the Company Privacy Policy are binding on you once you indicate your acceptance of them or of this Agreement.

C. Your Account

Your Account may also include billing information you provide to the Company for the purchase of Subscriptions, Content, and Services, and any physical merchandise offered for purchase through Services (“Product”).

You may not reveal, share or otherwise allow others to use your password or Account except as otherwise specifically authorised by the Company. You are responsible for the confidentiality of your login and password and for the security of your computer system. The Company is not responsible for the use of your password and Account or for all of the communication and activity on Services that result from the use of your login name and password by you, by any person to whom you may have intentionally or by negligence disclosed your login and/or password in violation of this confidentiality provision.

Unless it results from the Company’s negligence or fault, the Company is not responsible for the use of your Account by a person who fraudulently used your login and password without your permission. If you believe that the confidentiality of your login and/or password may have been compromised, you must notify the Company via the support form on the website without any delay.

Your Account, including any information pertaining to it (for example contact information, billing information, Account history, and Subscriptions), is strictly personal. You may therefore not sell or charge others for the right to use your Account, or otherwise transfer your Account, nor may you sell, charge others for the right to use, or transfer any Subscriptions other than if and as expressly permitted by this Agreement (including any Subscription Terms) or as otherwise specifically permitted by the Company.

For the avoidance of doubt, agencies and developers may use a valid Subscription to manage client websites within the licensed website limit, but may not resell or transfer license keys as a standalone product, nor may they represent that client use is independent from the agency’s licensed access unless separately purchased from the Company.

D. Payment Processing

Payment processing related to Content and Services and/or physical goods purchased on Services is performed by either the Company directly or by the Company’s affiliates on behalf of the Company depending on the type of payment method used. In any case, delivery of Content and Services, as well as physical goods, is performed by the Company.

The Company may use third-party payment processors. Your payment details may therefore be collected and processed by those providers under their own contractual and privacy terms.

2. Licenses

A. General Content and Services License

Services and your Subscription(s) may require the automatic download and installation of Content and Services onto your computer.

The Company hereby grants, and you accept, a non-exclusive license and right, to use the Content and Services for your personal, business, or professional use, including on websites you own, operate, or manage for clients, subject to the applicable plan limits and any Subscription Terms.

The license is limited, revocable, non-transferable, and non-sublicensable except as expressly permitted in this Agreement. CF Power Tools plans displayed on the website currently include annual licenses for one website, five websites, and enterprise-style or larger-volume licensing, and permit use on staging before switching to live, as advertised on the site.

This license ends upon termination of (a) this Agreement or (b) a Subscription that includes the license. The Content and Services are licensed, not sold. Your license confers no title or ownership in the Content and Services.

To make use of the Content and Services, you must have a Services Account and you must also have a compatible WordPress installation and, for core plugin functionality, your own Cloudflare® Stream account and related credentials.

For reasons that include, without limitation, system security and stability, Services may need to automatically update, pre-load, create new versions of or otherwise enhance the Content and Services and accordingly, the system requirements to use the Content and Services may change over time. You consent to such automatic updating.

You understand that this Agreement (including applicable Subscription Terms) does not entitle you to future updates, new versions or other enhancements of the Content and Services associated with a particular Subscription, although the Company may choose to provide such updates in its sole discretion.

During an active paid Subscription, the Company should provide updates and support in accordance with the plan description or support commitments shown on the website. When a Subscription expires, the plugin may continue to function in its last installed version unless the Company states otherwise, but the Company is not obliged to provide new updates, fixes, compatibility patches, or support after expiry.

B. License to Use the Company’s Content in Derivative Work

The Company appreciates the community of Users that creates secondary and audio-visual works that reference the Company’s content (“Derivative Work”). You may incorporate content from the Company into your Derivative Work.

Except as otherwise set forth in this Clause or in any Subscription Terms, you may use, reproduce, publish, perform, display and distribute Derivative Work that incorporates content from the Company however you wish, but solely on a non-commercial basis.

However, if the Company makes available screenshots, tutorials, sample code, branding assets, or documentation excerpts for public reference, such materials may also be used in reviews, tutorials, demonstrations, and case studies on a fair and non-misleading basis, provided you do not suggest sponsorship, endorsement, or affiliation without written permission.

If you incorporate any third-party content in any Derivative Work, you must be sure to obtain all necessary rights from the owner of that content.

C. Ownership of Content and Services

All title, ownership rights and intellectual property rights in and to the Content and Services and any and all copies thereof, are owned by the Company and/or its or its affiliates’ licensors. All rights are reserved, except as expressly stated herein. The Content and Services are protected by copyright laws, international copyright treaties and conventions and other laws. The Content and Services contain certain licensed materials and the Company’s and its affiliates’ licensors may protect their rights in the event of any violation of this Agreement.

To the extent any component of the plugin is distributed under an open-source license, the terms of that open-source license will govern that component in the event of a conflict with this Agreement.

D. Restrictions on Use of Content and Services

You may not use the Content and Services for any purpose other than the permitted access to Services and your Subscriptions, and to make authorised use of your Subscriptions, except as otherwise permitted by this Agreement or applicable Subscription Terms.

Except as otherwise permitted under this Agreement (including any Subscription Terms or Rules of Use), or under applicable law notwithstanding these restrictions, you may not, in whole or in part, copy, photocopy, reproduce, publish, distribute, translate, reverse engineer, derive source code from, modify, disassemble, decompile, create derivative works based on, or remove any proprietary notices or labels from the Content and Services or any software accessed via Services without the prior written consent of the Company.

You are entitled to use the Content and Services for your own permitted use, but you are not entitled to: (i) sell, grant a security interest in or transfer reproductions of the Content and Services to other parties in any way, nor to rent, lease or license the Content and Services to others without the prior written consent of the Company, except to the extent expressly permitted elsewhere in this Agreement; (ii) host or provide services for the Content and Services or emulate or redirect the communication protocols used by the Company in any network feature of the Content and Services, through protocol emulation, tunnelling, modifying or adding components to the Content and Services, use of a utility program or any other techniques now known or hereafter developed, without the prior written consent of the Company; or (iii) exploit the Content and Services or any of its parts for any commercial purpose, except as expressly permitted elsewhere in this Agreement.

Nothing in this Section prohibits an agency, consultant, or web professional from installing and configuring the plugin on a client website under a valid license that covers that site.

3. Billing, payment and other subscriptions

You agree to pay all fees or charges to your Account in accordance with the fees, charges and billing terms in effect at the time a fee or charge is due and payable. You also agree to pay all applicable taxes. You must provide the Company with valid payment information in connection with your orders.

By providing the Company with your payment information, you agree that (i) the Company is authorised to immediately invoice your Account for all fees and charges due and payable to the Company hereunder, (ii) the Company is authorized to share any payment information and instructions required to complete the payment transactions with its third-party payment service providers, and (iii) no additional notice or consent is required for the foregoing authorisations. You agree to immediately notify the Company of any change in your payment information. The Company reserves the right at any time to change its prices and billing methods. If payment cannot be charged to your payment card or your payment is returned for any reason, the Company reserves the right to either suspend or terminate your access to the paid-for services.

Paid Subscriptions generally consist of access to software updates, support, and license activation rights for a defined number of websites and for a defined term, typically one year as stated on the applicable product page. The specific features, license scope, duration, and pricing are displayed at checkout or on the applicable product page.

All charges incurred on Services, and all purchases made with the Services, are payable in advance and final.

The website also states that if a customer does not like CF Power Tools over the next 14 days, the Company will refund 100% of the purchase price. Accordingly, the Company should treat the 14-day money-back guarantee as an express contractual term of these Terms for eligible new purchases, in addition to any mandatory legal rights that may apply under consumer law.

A. Payment Authorization

When you provide payment information to the Company or to one of its payment processors, you represent to the Company that you are the authorized user of the card, PIN, key or account associated with that payment, and you authorize the Company to charge your credit card or to process your payment with the chosen third-party payment processor for any Subscription, Product or other fees incurred by you. The Company may require you to provide your address or other information in order to meet obligations under applicable tax law.

If your use of Services is subject to any type of use or sales tax or VAT, then the Company may also charge you for those taxes, in addition to the Subscription or other fees published in the Rules of Use. The European Union VAT tax amounts collected by the Company reflect VAT due on the value of any Content and Services, Product or Subscription.

You agree that you will not use IP proxying or other methods to disguise the place of your residence, whether to circumvent geographical restrictions on content, to purchase at pricing not applicable to your geography, or for any other purpose. If you do this, the Company may terminate your access to your Account.

B. Responsibility for Charges Associated With Your Account

As the Account holder, you are responsible for all charges incurred, including applicable taxes, and all purchases made by you or anyone that uses your Account, including your family or friends. If you cancel your Account, the Company reserves the right to collect fees, surcharges or costs incurred before cancellation. Any delinquent or unpaid Accounts must be settled before the Company will allow you to register again.

C. Free Subscriptions

In some cases, the Company may offer a free Subscription to certain services, software and content. As with all Subscriptions, you are always responsible for any Internet service provider, telephone, and other connection fees that you may incur when using Services, even when the Company offers a free Subscription.

D. Refunds and withdrawal

Unless otherwise stated at the time of purchase, the Company offers a voluntary 14-day money-back guarantee for new purchases of CF Power Tools plans. To request a refund within that period, the customer should contact the team via the contact form and provide sufficient order information to identify the transaction. After the 14-day guarantee period expires, fees are non-refundable except where required by mandatory law.

If the Company ever introduces recurring renewals, the renewal nature, amount, and cancellation method should be clearly disclosed before purchase. If the website instead operates on manual renewal only, these Terms should say so expressly. A current product page indicates that the customer is not billed again automatically and must renew manually at the end of the term.

E. Third Party Sites

Services may provide links to other third party sites. Some of these sites may charge separate fees, which are not included in and are in addition to any Subscription or other fees that you may pay to the Company. Services may also provide access to third-party vendors, who provide content, goods and/or services on Services or the Internet. Any separate charges or obligations you incur in your dealings with these third parties are your responsibility. The Company makes no representations or warranties, either express or implied, regarding any third party site. In particular, the Company makes no representation or warranty that any service or subscription offered via third-party vendors will not change or be suspended or terminated.

4. Online conduct and illegal behavior

Your online conduct and interaction with other Users should be guided by common sense and basic etiquette. The Company may terminate your Account or a particular Subscription for any conduct or activity that is deemed illegal, improper, or otherwise negatively affects the enjoyment of Services by other Users. You acknowledge that the Company is not required to provide you notice before terminating your Subscription(s) and/or Account.

You must not use the Services, or configure the plugin together with your Cloudflare® account or WordPress website, to upload, host, stream, distribute, or make available content that is unlawful, infringing, defamatory, harmful, deceptive, or otherwise in violation of applicable law or the rights of others. You are solely responsible for ensuring that you have all rights and permissions necessary for any videos or other content you upload to Cloudflare® Stream and publish through your WordPress website using the plugin.

You must not use the Services to circumvent technical protections, domain restrictions, signed URL controls, or contractual limitations imposed by Cloudflare® or any other third-party provider.

5. Third party content and third party services

In regard to all Subscriptions, Contents and Services that are not authored by the Company, the Company does not screen such third party content available on Services or through other sources. The Company assumes no responsibility or liability for such third party content.

The Services also rely on third-party services and environments, including Cloudflare® Stream, WordPress, website hosting providers, payment processors, themes, plugins, and custom code. The Company does not control and is not responsible for the availability, compatibility, legality, security, performance, or pricing of such third-party services or components.

Some third-party application software is capable of being used by businesses for business purposes. You are responsible for evaluating whether any third-party themes, plugins, services, or custom integrations used with CF Power Tools are suitable and compatible for your environment.

6. User generated content

A. General Provisions

Services provide interfaces and tools for you to submit Content, including sharing, requests or comments, and make it available to other users and/or to the Company at your sole discretion.

For purposes of CF Power Tools, “User Content” means content you submit directly to the Company through the Services or in connection with support, such as support requests, reviews, comments, screenshots, messages, technical examples, and feature suggestions. It does not include videos or site content stored solely in your own WordPress installation or Cloudflare® account, except to the extent you deliberately send that material to the Company.

You retain all of your ownership rights in your User Content. However, by submitting User Content to the Company, you hereby grant the Company a worldwide, non-exclusive, royalty-free, sub-licensable and transferable license to use, amend, reproduce, distribute, prepare derivative works of, display, publish, adapt, make available online or electronically transmit, and perform the User Content in connection with the Service and the Company’s business, including without limitation for promoting and redistributing part or all of the Service in any media formats and through any media channels.

Where reasonably practicable, personal data should be removed or anonymised before User Content is reused for public marketing, documentation, or examples.

You also hereby grant each Member or user of the Service a non-exclusive license to access your User Content through the Service, and to use, reproduce, distribute, display, publish, make available online or electronically transmit, and perform such User Content as permitted through the functionality of the Service and under these Terms and Conditions.

This user-to-user license concept appears broader than necessary for the current service and should be applied only where the relevant functionality actually exists. If the service does not include a public user-content sharing environment, this sentence should be narrowed or removed in the final legal version.

If you provide the Company with any feedback or suggestions about Services, the Content and Services, or any Company products or services, the Company is free to use the feedback or suggestions however it chooses, without any obligation to account to you.

The Company has no obligation to pre-screen any content. You use all User Content and interact with other users at your own risk. Without limiting the foregoing, the Company reserves the right in its sole discretion to pre-screen, refuse, or remove any content. The Company shall have the right to remove any content that violates this Agreement or is otherwise objectionable.

B. Representations and Warranties

You represent and warrant to the Company that you have sufficient rights in all User Content to grant the Company and other affected parties the licenses described above. This includes, without limitation, any kind of intellectual property rights or other proprietary or personal rights affected by or included in the User Content.

You furthermore represent and warrant that the User Content, your submission of that Content, and your granting of rights in that Content does not violate any applicable contract, law or regulation.

C. Feedbacks, Ratings and Reviews

Feedbacks, ratings and reviews posted by users on the Services are User Content that is not endorsed by the Company and does not represent the views of the Company. The Company does not assume liability for ratings and reviews or for any claims for economic loss resulting from such feedbacks, ratings and reviews. Because users are expected to maintain a high level of integrity with respect to feedback, ratings and reviews posted through the Services, you agree to base any review on first-hand experience and not submit misleading or compensated reviews in violation of this Agreement.

7. Ownership of and license to use the services

A. Use of the Services

Except with respect to User Content, the Company and its suppliers own all rights, title and interest in the Services. The Services are protected by copyright and other intellectual property laws throughout the world.

Subject to this Agreement, the Company grants you a limited license to use the Services solely for your permitted purposes under your plan. Any future release, update or other addition to the Services shall be subject to this Agreement. The Company, its suppliers and service providers reserve all rights not granted in this Agreement.

B. Trademarks

The Company’s stylised name and other related graphics, logos, service marks and trade names used on or in connection with the Services are the trademarks of the Company and may not be used without permission in connection with any third-party products or services. Other trademarks, service marks and trade names that may appear on or in the Services are the property of their respective owners. You will not remove, alter or obscure any copyright notice, trademark, service mark or other proprietary rights notices incorporated in or accompanying the Services.

C. Restrictions on Use of Services

The rights granted to you in this Agreement are subject to the following restrictions: (a) you shall not license, sell, rent, lease, transfer, assign, reproduce, distribute, host or otherwise commercially exploit the Services or any portion of the Services except as expressly permitted; (b) you shall not frame or use framing techniques to enclose any trademark, logo or Services of the Company; (c) you shall not use any metatags or other hidden text using the Company’s name or trademarks; (d) you shall not modify, translate, adapt, merge, make derivative works of, disassemble, decompile, reverse compile or reverse engineer any part of the Services except to the extent the foregoing restrictions are expressly prohibited by applicable law; (e) you shall not use any manual or automated software, devices or other processes to scrape or download data from the Services except for ordinary indexing by public search engines to the limited extent allowed; (f) you shall not access the Services to build a similar or competitive website, application or service; (g) except as expressly stated herein, no part of the Services may be copied, reproduced, distributed, republished, downloaded, displayed, posted or transmitted in any form or by any means; (h) you shall not remove or destroy any copyright notices or other proprietary markings contained on or in the Services; (i) you shall not interfere with or attempt to interfere with the proper functioning of the Services or use the Services in any way not expressly permitted by this Agreement; and (j) you shall not attempt to harm the Services, including by violating or attempting to violate related security features, introducing harmful code, or interfering with use by any other user, host or network.

You must not share, publish, or expose license keys except to authorised internal personnel or contractors who need access to manage licensed websites on your behalf. You are responsible for all activity conducted through your license keys.

D. Third-Party Links

The Services may contain links to third-party services such as third party websites, applications, or ads. When you click on such a link, you may leave the Services. The Company does not control and is not responsible for Third-Party Links. The Company provides these Third-Party Links only as a convenience and does not review, approve, monitor, endorse, warrant, or make any representations with respect to them, or any content, products or services accessible through such links. Your use of all Third-Party Links is at your own risk.

8. Disclaimers and liability provisions

This Section applies to the fullest extent permitted by applicable law. If you are a consumer, mandatory protections under the law of your country of residence may apply and nothing in this Agreement is intended to exclude rights that cannot lawfully be excluded.

Prior to acquiring a Subscription, you should consult the product information made available on Services, including Subscription description, minimum technical requirements, and user reviews.

A. Disclaimers

You expressly understand and agree that, to the fullest extent permitted by applicable law, your use of the services and any products offered through the services is at your sole risk, and the services and any products are provided on an “as is” and “as available” basis, with all faults.

To the fullest extent permitted by applicable law, the Company Parties expressly disclaim all warranties, representations, and conditions of any kind, whether express or implied, including but not limited to the implied warranties or conditions of merchantability, fitness for a particular purpose, title, and non-infringement arising from use of the services and products.

The Company Parties make no warranty, representation, or condition that: (1) the services or any products will meet your requirements; or (2) your use of the services will be uninterrupted, timely, secure, or error-free.

Without limiting the foregoing, the proper functioning of CF Power Tools depends on third-party systems and conditions outside the Company’s control, including Cloudflare® Stream, the WordPress environment, website hosting, internet connectivity, API access, third-party themes, third-party plugins, and customer configuration. The Company is not responsible for downtime, API changes, loss of third-party compatibility, or other failures caused by those external dependencies.

To the maximum extent permitted by applicable law, the Company Parties shall not be liable for any loss of profits or revenue or for indirect, incidental, punitive, exemplary, special, or consequential damages, or damages or costs due to loss of data, production, or use, business interruption, or procurement of substitute goods or services, whether or not the Company has been advised of the possibility of such damages.

The Company Parties assume no responsibility for the timeliness, deletion, misdelivery, or failure to store any content, user communications, or personalization settings. Without limiting the foregoing, the Company will not be liable for damages of any kind resulting from your use of or inability to use the service or from any products or transactions or transfers relating to products, or from any third-party materials, including from any virus that may be transmitted in connection therewith, and including from any dispute with any other user of the service.

B. Limitation of Liability

To the maximum extent permitted by applicable law, neither the Company, its licensors, nor their affiliates, nor any of the Company’s service providers, shall be liable in any way for loss or damage of any kind resulting from the use or inability to use the services, your account, your subscriptions, and the content and services, including, but not limited to, loss of goodwill, work stoppage, computer failure or malfunction, or any and all other commercial damages or losses.

In no event will the Company be liable for any indirect, incidental, consequential, special, punitive, or exemplary damages, or any other damages arising out of or in any way connected with the services, the content and services, the subscriptions, and any information available in connection therewith, or the delay or inability to use the content and services, subscriptions, or any information, even in the event of the Company’s or its affiliates’ fault, tort, strict liability, or breach of warranty, and even if it has been advised of the possibility of such damages.

Your sole and exclusive remedy for dissatisfaction with the services or any third-party materials is to stop using the services. Without limiting the foregoing, under no circumstances will the total aggregate amount that the Company Parties are liable to you exceed the greater of (a) the total amount actually paid to the Company by you during the twelve-month period prior to the act, omission, or occurrence giving rise to such liability, (b) the remedy or penalty imposed by the statute or regulation under which such claim arises, or (c) CHF 10,000.

The foregoing cap on liability shall not apply to liability for death, tangible property damage, or personal injury caused by gross negligence, or for fraud or fraudulent misrepresentation.

Nothing in this Agreement excludes or limits any liability that cannot lawfully be excluded or limited under applicable law, including mandatory consumer protection rights relating to defective digital content where such laws apply.

C. No Guarantees

To the maximum extent permitted by applicable law, neither the Company nor its affiliates guarantees continuous, error-free, virus-free, or secure operation and access to the services, the content and services, your account and/or your subscriptions, or any information available in connection therewith.

D. Limited Warranty

Certain products purchased from the Company may be subject to a limited warranty, which is described in detail with the product.

For CF Power Tools plans, the website currently advertises a 14-day refund promise rather than a detailed technical product warranty. These Terms should therefore avoid implying broader performance warranties unless the Company intends to provide them expressly.

E. Indemnification

You agree to indemnify and hold the Company, its corporate parents, subsidiaries, and affiliates, and the officers, directors, employees, agents, representatives, partners, and licensors of each harmless from any damages, losses, costs, liabilities, and expenses relating to or arising out of any claims concerning: (a) your content; (b) your use or misuse of the services; (c) your violation of this agreement; (d) your violation of any rights of another party; (e) your violation of any applicable laws, rules, or regulations; (f) third-party claims that you or someone using your password did something that, if true, would violate these terms; (g) any misrepresentations made by you; or (h) a breach of any representations or warranties you made to the Company.

This includes, without limitation, claims arising from content you stream or publish through Cloudflare® Stream and WordPress, misuse of API keys or credentials, infringement claims relating to your video content, or violations of third-party platform rules caused by your implementation or use of the plugin.

9. Amendments to this agreement

This Agreement may at any time be mutually amended by your explicit consent to changes proposed by the Company. Furthermore, the Company may amend this Agreement unilaterally at any time in its sole discretion.

In that case, you will be notified by e-mail of any amendment to this Agreement made by the Company within 10 days before the entry into force of the amendment.

The Company may also provide notice through the account dashboard or by posting an updated version on the website with a revised “Last updated” date.

Your failure to cancel your Account within ten days after the entry into force of the amendments will constitute your acceptance of the amended terms. If you don’t agree to the amendments or to any of the terms in this Agreement, your only remedy is to cancel your Account or to cease use of the affected Subscription(s).

The Company shall not have any obligation to refund any fees that may have accrued to your Account before cancellation of your Account or cessation of use of any Subscription, nor shall the Company have any obligation to prorate any fees in such circumstances.

This sentence should be read subject to the refund provisions, any express website guarantee, and any mandatory statutory rights.

10. Term and termination

A. Term

The term of this Agreement commences on the date you first indicate your acceptance of these terms, and will continue in effect until otherwise terminated in accordance with this Agreement.

B. Termination by You

You may cancel your Account at any time. You may cease use of a Subscription at any time or, if you choose, you may request that the Company terminate your access to a Subscription. Subscriptions are not transferable.

Access to Subscriptions purchased as a part of a pack or bundle cannot be terminated individually. Your cancellation of an Account, or your cessation of use of any Subscription or request that access to a Subscription be terminated, will not entitle you to any refund, including any Subscription fees, except as provided under the 14-day money-back guarantee or where required by applicable law.

The Company reserves the right to collect fees, surcharges or costs incurred prior to the cancellation of your Account or termination of your access to a particular Subscription. In addition, you are responsible for any charges incurred to third-party vendors or content providers before your cancellation.

C. Termination by the Company

The Company may cancel your Account or any particular Subscription(s) at any time in the event that (a) the Company ceases providing such Subscriptions to similarly situated Users generally, or (b) you breach any terms of this Agreement.

The Company may also suspend, disable, or revoke license keys where it reasonably suspects unauthorized sharing, resale, abuse of plan limits, attempts to circumvent technical protections, or use of the Services in violation of Cloudflare® terms or applicable law.

In the event that your Account or a particular Subscription is terminated or cancelled by the Company for a violation of this Agreement or improper or illegal activity, no refund, including any Subscription fees or any unused credits, will be granted.

D. Effect of expiration or termination

When a Subscription expires or is terminated, your right to receive updates, support, and license-based service benefits under that Subscription ends. The plugin may continue to operate in the last installed state, may show administrative notices, or may cease to function in whole or in part, depending on how the Company designs the licensed functionality.

E. Survival of Terms

Clauses 2, 3, and 5–12 will survive any expiration or termination of this Agreement.

11. Applicable law / jurisdiction

A. Dispute Resolutions

This document is governed by and is to be construed in accordance with English Law. All disputes, controversy, difference or claim arising out of or in connection with this document, including any question regarding its existence, validity or termination, or any dispute regarding non-contractual obligations, shall be finally settled under the arbitration rules of the London Court of International Arbitration by one or more arbitrators appointed in accordance with the said rules. The seat of Arbitration shall be London and proceedings shall be conducted in English.

If you are a consumer resident in the European Economic Area, the United Kingdom, or Switzerland, you may also benefit from mandatory provisions of the law of your country of residence, and nothing in this Agreement deprives you of the protection of such mandatory provisions.

For EU Customers: In the event of a dispute relating to the interpretation, the performance or the validity of the User Agreement, an amicable solution will be sought before any legal action.

You can file your complaint by contacting the Company via the contact form.

B. Procedure for Making Claims of Copyright Infringement

If you believe content posted on the Services infringes your copyright rights, please provide the Company’s Copyright Agent with the information listed in the current Terms, including your signature, description of the work, the location of the allegedly infringing material, your contact information, a good-faith statement, and a statement of accuracy and authority. Correspondence should be addressed via the contact form on the webite.

12. Miscellaneous

A. Electronic Communications

The communications between you and the Company use electronic means, whether you visit the Services or send the Company e-mails, or whether the Company posts notices on the Services or communicates with you via e-mail. For contractual purposes, you consent to receive communications from the Company in electronic form and agree that electronic notices satisfy any legal requirement that such communications be in writing, subject to your statutory rights.

B. Assignment

This Agreement, and your rights and obligations hereunder, may not be assigned, subcontracted, delegated or otherwise transferred by you without the Company’s prior written consent, and any attempted assignment, subcontract, delegation, or transfer in violation of the foregoing will be null and void.

C. Force Majeure

The Company shall not be liable for any delay or failure to perform resulting from causes outside its reasonable control, including acts of God, war, terrorism, riots, embargos, acts of civil or military authorities, fire, floods, accidents, strikes or shortages of transportation facilities, fuel, energy, labour or materials.

D. Questions, Complaints, Claims

If you have any questions, complaints or claims with respect to the Services, please contact the customer service department using the contact information available on the contact form on the website. The Company will use reasonable efforts to address concerns.

E. Notice

Where the Company requires that you provide an e-mail address, you are responsible for providing the Company with your most current e-mail address. In the event that the last e-mail address you provided is not valid, dispatch of the e-mail containing such notice will nonetheless constitute effective notice where permitted by law. Such notice shall be deemed given when received by the Company by recognized overnight delivery service or first class postage prepaid mail at the applicable address.

F. Waiver

Any waiver or failure to enforce any provision of this Agreement on one occasion will not be deemed a waiver of any other provision or of such provision on any other occasion.

G. Severability

If any provision of this Agreement is held invalid or unenforceable, that provision shall be enforced to the maximum extent permissible and the remaining provisions shall remain in full force and effect. The final published version should restore the complete severability sentence because the public page appears truncated at the end of this section.

H. Entire Agreement

This Agreement, together with any Subscription Terms, applicable order or checkout information, the Privacy Policy, and any other policies expressly incorporated by reference, constitutes the entire agreement between you and the Company regarding the Services and supersedes prior or contemporaneous understandings on the same subject matter.

I. No Partnership

Nothing in this Agreement creates any partnership, joint venture, franchise, employment, or agency relationship between you and the Company, except that an authorized individual may bind a legal entity they represent as described above.

J. Data protection and privacy

The Company’s collection and processing of personal data in connection with account registration, purchases, support, and operation of the Services is described in the Privacy Policy. The user remains responsible for personal data processed through the user’s own WordPress website, Cloudflare® account, and video workflows, including compliance with applicable privacy and data protection laws.

K. Customer responsibilities

You are responsible for maintaining compatible WordPress and hosting environments, making backups, ensuring your Cloudflare® account is properly configured, verifying that you have sufficient rights in all streamed or embedded content, and testing compatibility with any third-party themes, plugins, or custom code used on your site.

L. Export control and sanctions

You may not use the Services in any jurisdiction or manner prohibited by applicable export control, sanctions, or trade laws. By using the Services, you represent that you are not located in a restricted jurisdiction and are not subject to applicable sanctions prohibiting such use.

Notes for final legal review

This marked-up draft is intended to make changes visible, not to claim that any contract can be made “100% legal proof.” Enforceability always depends on jurisdiction, consumer law, tax treatment, data protection obligations, and how the service is actually sold and operated in practice.

Key final items for counsel to verify before publication:

  • company legal identity, registered address, VAT / registration number, and governing jurisdiction details;

  • whether renewals are manual or recurring, because the feature page suggests manual renewal while plan descriptions remain annual;

  • whether any plugin code is licensed under GPL or another open-source license;

  • whether the published checkout flow and refund handling fully match the 14-day guarantee shown on product pages;

  • whether arbitration and consumer carve-outs are optimal for the countries where the company sells.